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Active tourism

Budapest Beer Week (BPBW) 2025: A Celebration of Craft Beer

Budapest Beer Week (BPBW) is Hungary’s leading international craft beer festival, an event that celebrates the passion, creativity and community behind craft brewing. Held annually in Budapest, this week-long festival attracts thousands of beer enthusiasts from around the world, offering a unique experience combining unlimited tastings, live music, street food and networking opportunities for industry professionals. For 2025, the festival is scheduled from 26 May to 1 June, promising a vibrant edition that cements Budapest as a key destination on the global beer map. History of Budapest Beer Week BPBW was established in 2018, at a time when the craft beer scene in Hungary was beginning to flourish. Since its inception, the festival has sought to promote both local and international breweries, providing a platform for producers to showcase their most innovative creations. In just a few years, BPBW has grown to become a landmark event, attracting approximately 5,000 visitors…

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Active tourism

A Liquid Tour of Budapest: The Essential Alcoholic Beverages for the Visitor

In Hungary, the act of drinking goes beyond the simple ingestion of alcohol: it is an expression of identity, a vehicle of hospitality and a tradition deeply rooted in everyday life. From family celebrations to informal conversations among friends, there is always a toast to be made and a story to be told. Traditional Hungarian spirits reflect centuries of history, terroir and creativity, and are an integral part of the country’s character. This liquid tour invites you to discover some of the most representative jewels of Hungarian culture: distillates with character, spirits with soul and wines with legend. More than a guide to what to drink, it is an invitation to understand how and why people drink in Hungary. Pálinka: The Distilled Fruity Essence of Hungary Pálinka occupies a place of honour at the heart of Hungarian culture and gastronomy, being considered a ‘Hungarikum’, a unique product of the country.…

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Food & Drink

Beer in Budapest: Tradition, Divisions and Unique Flavours

When you walk through the bars and supermarkets of Budapest, it is easy to think that the main Hungarian beers have always been competing on the same ground. However, behind brands such as Dreher, Borsodi, Arany Ászok or Szalon Sör there is a history marked by tradition, innovation… and politically imposed divisions. Hungarian brewing has centuries-old roots, with a remarkable evolution from medieval home brews and monastic beers to the industrial boom of the 19th century, especially in the Kőbánya district of Budapest, considered the country’s brewing heartland. However, after World War II and during the communist era, the state restructured the beer market, assigning each brewery a specific geographical region, limiting competition and shaping local identities: Borsodi in the east, Soproni in the west, Dreher and Arany Ászok in the capital, and Szalon from Pécs in the southwest. This organisation left a lasting impression on the palate and consumer…

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